In this incarnation Tony Stark's world is threatened by the terrorist called the Mandarin, who in no way mirrors Bin Laden (oh no).
Wham, bam, no thank you mam
If anything this time around it seems a little too slap-stick.
So although the audience is successfully whirl-winded to the end of the story, I am left at a bit of a loss of what happened along the way.
The previous balance of a thoughtful tale that packs a punch is rather lost in a film that seems to have contented itself purely to punch wildly at its audience.
The high point for me was seeing Pepper Potts, and indeed the actress Gwynth Paltrow, take a more action inspired role.
I secretly hope to see more of Gwynth P charging round and shooting things.
It's a bit of a giggle, but don't expect an gravitas, or even to really know what is going on.